Angry Ventures

Digital Marketing Learning

What is email marketing and why should you use it?

by Joana Santos Antunes / August 20, 2020

Reading Time: 5 minutes Despite being so generalist, we all have heard of marketing and sometimes it is difficult to explain what it is. Therefore, we are going to focus on just one type of marketing: email marketing. Email marketing uses email as a marketing tool, for permanent communication with the customers and other stakeholders, creating engagement with the brand. And you might even be thinking: “Seriously? Email? Aren’t Facebook and…

Business Development Communication Opinion Shared Experiences

How to make the best of LinkedIn

by João Rodrigues / February 28, 2020

Reading Time: 3 minutes The beginning Two years ago, when I entered college, I had the perception of LinkedIn as something too corporate and tedious. Thinking back, I had the idea it was just a tool to get a job (maybe out of ignorance). For some reason, I decided to give it a try, and I was surprised. I discovered something very different from “Hi; my name is Scrooge McDuck and…

Digital Marketing Innovation

This article doesn’t contain any spoilers.

by Marta Mealha / July 19, 2017

Reading Time: 3 minutes There are three different ways to react to this present week: “Just another ordinary week”; “Why did China ban Winnie The Pooh, really?” or “After all this time, winter has finally come!” So basically those are either the ones who know of Game of Thrones, but don’t watch it; the ones who don’t know the show; and the ones who most likely own a very geeky Game…

Digital Marketing

What I learned dealing with angry customers on social media

by Tiago Leão / January 12, 2017

Reading Time: 4 minutes The line between social media management and customer support is getting thinner. Each channel has its own mechanisms, but they are all based on one simple rule. Communication must always be bi-directional. Otherwise, it won’t be communication… and (personal opinion here) it also wouldn’t be as interesting as it is. But, how hard can it be to chat, write or communicate? It’s something we all do, right? Well……

Design Digital Marketing

Branding: are you really flying or just nosediving?

by Carina Olival / December 22, 2016

Reading Time: 2 minutes My name is Carina and I’m addicted. During the last few weeks, I couldn’t spend one day without watching my new, favorite TV series: Black Mirror. Although the series is extremely good, it is impossible to watch two episodes in a row. First, because each episode is like a punch in the stomach and, second because I always need to discuss the subject of each episode with…

Design Digital Marketing

Ground control to social media. Can you hear us?

by Tiago Leão / September 16, 2016

Reading Time: 4 minutes Perfect, because we just landed and we are fully back online. During the last couple weeks, we have been rebooting our own social networks, breaking our old rocket and turning it into something completely different. How did we manage to do it? Well, that is exactly what I’m about to tell you, my dear astronauts. It all started with our overall rebranding process. Yes, we had to…

Social Media