Angry Ventures

Digital Marketing

Bullseye Framework: point, shoot and iterate

by Tiago Leão / April 13, 2017

Reading Time: 3 minutes The Internet is booming and, while that happens, new channels arise. As our audience evolves, it becomes harder to reach our target and narrow our focus. Should we invest time in social media? Is it better to sponsor an offline event? How do we know what works for our company? The answer is: we don’t, at least, until we test. The Bullseye Framework, by Gabriel Weinberg and…

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