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Learning

Sapiente — an introduction to a new kind of school

by Fernando Moreira / November 12, 2021

Reading Time: 5 minutes Since 2019 we have started working on a purpose that is materialized today: the Sapiente.  Sapiente is a non-formal sharing movement composed of a community of misfits (a person whose behavior or attitude sets them apart from others in an uncomfortably conspicuous way). A set of principles and intentions drives them to create new models and paradigms for the community sapientes. A non-formal educational movement with no predefined…

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Design

A beginner’s guide for vector images

by Nathalia Rossetti / October 22, 2021

Reading Time: 4 minutes ly as possible, starting with the image types: the vector image is based on mathematical formulas, while the raster image is a pixel matrix.…

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IT

No-code websites? What is this magic?

by João Rodrigues / October 14, 2021

Reading Time: 2 minutes No-code websites are easier than other design styles. It requires the responsibility of choosing each element deliberately.…

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Digital Marketing

Pros and cons of being a generalist digital marketer

by Tiago Leão / September 30, 2021

Reading Time: 4 minutes It is not happenstance that generalist digital marketers flourish in startups and digital agencies that require them to manage various projects at the same time. …

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Business Development

The strategic advantage of serving a niche market

by João Rodrigues / September 10, 2021

Reading Time: 2 minutes The more passionate the audience, the more likely they will help share your product. This is called the viral coefficient, and niche markets have high ones.…

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Digital Marketing

Was Eleanor Roosevelt using reviews and user-generated content without noticing?

by Tiago Leão / August 26, 2021

Reading Time: 4 minutes It's worth mentioning that every concept should be analyzed within a context, so maybe it is too far a stretch to say Eleanor Roosevelt was using reviews and user-generated content in her favor. However, it is clearly possible to see the similarities.…

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Lifestyle

Digital Minimalism – A quest for focus in a world of Digital Clutter

by Ricardo Dias / August 19, 2021

Reading Time: 5 minutes No, digital minimalism, like many other things in life, is about optimizing what is good while reducing what is bad. Most of all, it is about having the discipline and empathy to distinguish the two. So in the next section, I want to share some tips and tools that have helped me in this journey.…

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Mental Health

Why humor is very important to me

by Bruno Almeida / August 12, 2021

Reading Time: 4 minutes Asides from confrontations, the tension-relieving properties of humor are also perfect for social situations. We’ve all had awkward social interactions, and these cases are often better served by humorously acknowledging what happened and even better if a joke is cracked by either you or someone else about it. If this is not done, the tension just sits there unattended, making everyone uncomfortable.…

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Design

Breaking the design rules

by Nathalia Rossetti / August 5, 2021

Reading Time: 3 minutes Using the design rules of good design is not always the goal of the project. Sometimes designers come across other intentions and characteristics to be explored. …

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Principles

How to create Guiding Principles for a team project?

by Fernando Moreira / July 29, 2021

Reading Time: 5 minutes You should already have in hand several guidelines that represent your organization and your work team. The last step is to bring everyone together and decide as a team if some can be assorted because they are similar or eliminated.…

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